The Crowd and Sensors Era: Opportunities and Challenges for Individuals, Organizations, Society, and Researchers

Sue Newell, Marco Marabelli · 2014

In this paper we focus on the consequences of the adoption of new emerging technologies for individuals, organizations, and the wider society. We look at how online collaborations- what we will call the crowd approach- and the availability of digital traces about an individual’s activity in large databases- what we will call the sensors approach- can, positively or negatively (yet, disruptively) change many aspects of life. Moreover, we consider how far ‘digital traces ’ can be used by scholars to undertake IT-focused research. We conclude our paper with a research agenda that will hopefully stimulate debate in the IS community related to opportunities and challenges of emerging technologies and how they are used and studied.

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