Redefining Art, Fashion, and Design Through NFTs and the Metaverse
Nikita Singh, Sarishti Dutt, Jyoti Rani · 2025
The emergence of NFTs and the Metaverse has sparked a major shift in the creative industries, redefining how art, fashion, and design are produced, owned, and consumed. This chapter explores how blockchain, virtual worlds, and digital ownership are reshaping creative expression, economic models, and audience interaction. The Metaverse enables immersive showcases and collaboration, while NFTs offer creators new revenue streams, authenticity, and royalties. Through case studies of platforms like The Fabricant and RTFKT Studios, and brands like Gucci and Adidas, the chapter highlights this evolving landscape—while also addressing challenges such as accessibility, ethics, and sustainability in this digital renaissance.