Mitigating Distribution Shifts in Sequential Recommendation: An Invariance Perspective
Yanran Liao, Yonghui Yang, Min Hou, Le Wu, Hefei Xu, Hao Liu · 2025
Sequential recommendation aims to learn users' dynamic preferences from their historical interactions and predict the next item they are most likely to engage with. In real-world scenarios, time-varying factors (e.g., product promotions, seasonal changes) induce distribution shifts in user interactions. Despite the demonstrated success of existing models, their generalization capability remains limited under such dynamic conditions. Current methods tackle this challenge by leveraging distributionally robust optimization (DRO) to optimize the "worst-case" loss or by employing manually designed data augmentation to enrich the training distribution. Despite their effectiveness, DRO-based approaches are inherently constrained by the sparsity of training data, limiting the range of distributions they can model, while manually designed augmentations risk introducing noise or irrelevant information that could distort user preference learning. Furthermore, these methods often overlook the sensitivity of user interactions to distribution shifts, which is essential for capturing the stable factors in the evolution of user preferences in real-world settings.