Big data privacy: Emerging issues in current era

Ambrish Kumar Sharma, Apoorva Joshi, Alka Singh · 2025

As the name implies, big data is the process of gathering a huge data and storing it in a multidimensional database of multiple companies, then performing analytical operations on it to improve their efficiency and decision-making ability. Some factors such as the frequent growth and immersion of network services, movable devices, and internet traffic, the huge amount of data has increased dramatically in regular intervals. Industry and social platform deal with massive amount of data. The big data remarkably gather traction. However, not only is it difficult to store and analyse massive amount of data used by usual applications, but it also has some serious privacy and security frets. As a result, this study addresses big data, its ecosystem and privacy challenges, as well as providing a contrasting view of big data privacy techniques in terms of its hardware, software applications, and day to day data. By unifying these software applications, a broader view of big data privacy challenges is occurred.

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