Exploration and Exploitation of Hard Negative Samples for Cross-Domain Sequential Recommendation

Yidan Wang, Xuri Ge, Xin Chen, Ruobing Xie, Su Yan, Xu Zhang, Zhumin Chen, Jun Ma, Xin Xin · 2025

Negative sampling plays a crucial role for cross-domain recommendation as it provides contrastive signals to learn user preference. Existing methods usually select items with high predicted scores or popularity as hard negative samples to improve model training. However, such methods suffer from choosing false negative samples since items with high predicted scores or popularity could also indicate potential positive user preference. Although several studies devoted to discovering true negative samples, few of them leverage user cross-domain behaviors to alleviate the false negative issue. How to effectively mine and utilize hard negative samples to improve cross-domain recommendation remains an open question.

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