Building Travel Agent Partnerships in Tourism Industry Using Blockchain Technology to Increase Customer Satisfaction
Inayatulloh Inayatulloh, Ahmad Fathurrozi, R Wisnu Prio Pamungkas, Fried Sinlae, Wowon Priatna, Tyastuti Sri Lestari, Muhammad Yasir, Achmad Noeman · 2024
Tourist travel is an activity that concern the temporary movement of tourists from their place of origin to a particular destination for recreational purposes. The many parties or agents involved in a tourist trip require coordination between parties to provide the best service for tourists. The negative impact of the lack of coordination and transparency from tourism agents has an impact on tourists. Tourists often receive services that are not as expected because there is no transparency in transactions throughout their tour. Currently, there is no mechanism that unites tourism agents and guarantees transparency and security of information for tourists and stakeholders in the tourism industry. Thus, the aim of this study is to build a blockchain prototype for travel agent partnerships in the tourism industry using blockchain technology. The research method uses a quantitative approach through a literature review by studying the mechanisms of tourist travel and the parties involved in tourist travel, as well as blockchain technology. The research result is a model for adopting blockchain technology for tourism and travel partnerships. The research outcome also show examples of data simulation using the Ganache framework.