IoE-Enabled Real-Time Customer Experience Enhancement
Jayaashish Sethi, J. Anand, Shathaboina Raju, Azeem Ahmad Khan, Sarfaraz Javed, Manesh Ramkrishna Palav · Advances in computational intelligence and robotics book series · 2024
By connecting individuals, systems, data, and devices, the Internet of Everything (IoE) can enhance real-time customer experiences. Enterprises can acquire a comprehensive comprehension of customer behaviours and preferences by collecting vast quantities of data from numerous client touchpoints through the Internet of Everything (IoE). This article investigates the potential for the Internet of Everything (IoE) to enhance the customer experience (CX) by means of adaptive services, predictive analytics, and personalised interactions. We improve the customer experience (CX) by implementing Internet of Everything (IoE) solutions, which are substantiated by our research of case studies. For the protection of consumer information, it is imperative to implement robust cybersecurity measures. The study underscores the benefits of real-time data processing. The Internet of Everything (IoE) has the potential to significantly improve the customer experience (CX) by fostering business growth and increasing consumer engagement, as indicated by the results.