Virtual Worlds through Virtual Reality and Augmented Reality
Karolina Małagocka, Grzegorz Mazurek, Andreas Kaplan · Cambridge University Press eBooks · 2023
1 Introduction 2 The Reality–Virtuality Continuum 3 From Telepresence to Human Pacman: Early Scholars’ View on Virtual Worlds 4 Consumer Engagement and Consumption Characteristic: Current View on Virtual Worlds 5 How and Who Runs the Virtual Worlds: Suggestions for Further Research 6 Conclusion