The New Frontier in Media: AI-Driven Content Creation for Ad-Supported TV using Generative Adversarial Network
Shashishekhar Ramagundam, Niharika Karne · 2024
The use of Artificial intelligence (AI) technology in the content creation to produce creative aspects like editing, audience analysis, creating ideas, writing copy, etc. The major aim is to streamline and automate the process of content creation and convert it into a more efficient and effective way. There is a lack of transparency in the AI content production process and hence it does not exactly mimic human activities, which includes fantasizing and picking up new abilities. AI content creation requires more creativity while investigating with a specific goal in mind. Although, AI faces many challenges since it constantly expands its base knowledge. One of the biggest ethical problems is the probability that AI content is used to deceive or influence people. Hence, to overcome these difficulties a machine learning-based Artificial Intelligent content creation framework is generated for content creation in Ad-supported TV. Here, an effective model Generative Adversarial Network (GAN) introduced to deliver enterprise data, customize descriptions, and adjust content based on consumer behaviors. This developed model produces material that is closely related to the preferences of the user. AI content creation increases efficiency and productivity by saving time and money. It also leads to the development of better content. Finally, the experimental analysis is performed to find the effectiveness of the developed deep learning-based AI content creation framework via various metrics.