Artificial Intelligence for Consumers
Luigi Portinale, Alessandro Abluton · Cambridge University Press eBooks · 2024
Recommender systems (RSs) are one of the most important examples of how AI can be used to improve the experience of consumers, as well as to increase revenues for companies. The chapter presents a short survey of the main approaches. The manipulation of consumer behavior by RCs is less a legal issue, then an ethical one, which should be considered when designing these type of systems