buzzGPT – Drive Virality through neuroAi
A.K Pradeep, Anirudh Acharya, Rajat Chakravarty, Ratnakar Dev · 2024
GenAi has the algorithmic power to create viral content by selectively embedding the techniques outlined in this chapter. Neuroscience pulls back the curtain on how and why online material achieves escape velocity and explodes into virality. We will have the knowledge and the tools to significantly improve our brand's chances of breaking out. The intersection of neuroscience and digital sharing showcases the beauty of the human mind when engaged with extremes of motion, novelty, error, and ambiguity. By leveraging these elements, marketers create a playground for the brain, enticing the sharing of the experience with others, thereby turning viewers into willing and active participants in the storytelling process, especially when it is above the normal threshold and a bit extreme. GenAi can help create slow-motion sequences that highlight key features or functionalities, allowing consumers to see the product in action in a mesmerizing way.