The Role and Importance of Metaverse and Blockchain Technology in the Tourism and Hospitality Industry
Shuvasree Banerjee, Tathagata Banerjee · Advances in hospitality, tourism and the services industry (AHTSI) book series · 2024
Blockchain technology, on the other hand, provides a secure and transparent way to record and verify transactions, making it an ideal solution for the tourism and hospitality industry. By using blockchain technology, businesses can streamline their payment processes, reduce fraud and identity theft, and improve data security. Additionally, this chapter will be focusing upon how blockchain technology can enable businesses to create decentralized and secure marketplaces for booking accommodations, flights, and other travel services, eliminating the need for intermediaries and reducing costs for both businesses and customers.