A Thorough Analysis of Search Engine Optimization Methods
Sumanpreet Kaur, Rohini Mahajan, Rashmi Choudhary · 2024
Due to the abundance of websites, the search engine plays a crucial role in presenting the user with the appropriate pages. Search engines, like Google, use the page ranking algorithm to rank web pages based on the type of content they contain and their presence on the Internet. Search engine optimization (SEO) is defined as a methodology which is used to improve websites with the intention of achieving a high rank, or the best possible result. Any website’s major goal is to list all the links at the top. The practice of increasing a website’s presence in the main section of search engine results is known as SEO. It is possible to increase a website’s visibility in the main portion of search engine results using the techniques and technologies now available on the market.