INTERACTION OF ARTISTS WITH AUGMENTED REALITY TECHNOLOGY: PRACTICAL EXPERIENCE IN GRAPHIC DESIGN
Vadym KOZIK, Volodymyr MYKYTENKO, Tetiana BELIANSKA · Humanities science current issues · 2024
The combination of artistic expression and cutting-edge technologies has created a new field in which Augmented Reality (AR) plays a key role in transforming traditional graphic design methods.This article explores the significance of the interaction between artists and Augmented Reality technology, specifically examining the impact of this interaction on the creative process and outcomes of artistic work.The research aims to comprehensively study the practical aspects of artists working with Augmented Reality in the field of graphic design.Through the examination of specific case studies, the research seeks to identify patterns, challenges, and innovations that arise when artists integrate Augmented Reality into their creative workflows.The research findings unveil a multidimensional space where artists operate at the intersection of traditional design principles and the possibilities offered by Augmented Reality, allowing for full immersion.Through thematic investigations, analysis of specific examples, and observations of artistic practices, various approaches employed by artists to harness the potential of Augmented Reality are revealed.In particular, the research highlights increased interactivity, threedimensional detailing, and dynamic image construction made possible through Augmented Reality, offering new avenues for creative self-expression.The research results indicate the transformative impact of Augmented Reality on graphic design, emphasizing the necessity for artists to adapt and explore this ever-evolving environment.The findings contribute to the integration of Augmented Reality tools in design education, encouraging the younger generation of artists to leverage the opportunities presented by this technology.Additionally, the importance of interdisciplinary collaboration between artists, technologists, and researchers is underscored for further expanding the boundaries of artistic expression in Augmented Reality.As artists continue to experiment with Augmented Reality, the continually evolving field of graphic design opens up perspectives for the future, where the boundaries between the physical and digital worlds will blur, heralding a new era of artistic expression.