Development and Application of Machine Learning Algorithms for Sentiment Analysis in Digital Manufacturing
Vishal Kumar Jain, Archan Mitra · Advances in logistics, operations, and management science book series · 2023
Customer input has increased as digital manufacturing and smart factories advance. However, standard analysis methods struggle to turn this feedback into useful insights. This research study examined the use of machine learning (ML) sentiment analysis algorithms to improve digital manufacturing customer feedback interpretation. Machine learning, sentiment analysis, and digital industrialization theories underpin the research. Sentiment analysis may reveal nuanced consumer feedback insights that traditional methods miss, according to customer experience management and complex data analytics theories. A specially constructed ML system for sentiment analysis was used to real-world customer feedback data from numerous digital manufacturing enterprises in a case study. This method classified feedback sentiment using natural language processing. The program picked up small changes in client emotions that previous methods missed. These findings imply that machine learning-based sentiment analysis improves digital manufacturing customer feedback interpretation.