Evaluation and Future Impact of a Metaverse in Business
Shaik Nouman, Shiva Lagishetty, Pulivendula Preethi Reddy, Channabasava Chola · Productivity Press eBooks · 2023
This chapter investigates the metaverse&s;s possible impact on business and its potential to alter the way we work, study, and play. Furthermore, the metaverse can be used by businesses to develop and sell digital assets such as virtual real estate or virtual artwork. One forecast for the metaverse&s;s future is that it will become a new social media platform. With the emergence of VR and other advanced technologies, businesses are investigating new methods to communicate with their customers, employees, and partners through the metaverse. Businesses can gain a competitive advantage, enhance engagement, and generate new revenue streams by embracing the metaverse early. As technology progresses, businesses are beginning to investigate methods to use the metaverse to improve their operations and communicate with customers. Consider the following major strategies: Businesses can use the metaverse to improve their operations and engage with customers in new and inventive ways.