Utilizing Virtual Reality in Higher Education Marketing through Open-Source and Open-Educational Software
Raymond Leonardo Chandra, Djamel Berkaoui, Koen Castermans, Heribert Nacken · 2023
This paper introduces MyScore, an open-source software (OSS) and open educational resource (OER) virtual reality application designed specifically for higher education institutions. One of the purposes of MyScore is to simplify the creation of personalized virtual university tours for marketing or educational purposes. To demonstrate its capabilities, MyScore was employed to create a virtual scene representing the primary area of RWTH Aachen University. Through testing among students and public showcasing, it was confirmed that the virtual scenario effectively portrays the university and offers a valuable marketing tool, especially for international students who seek to experience the campus remotely.