17 Exploring artificial intelligence techniques for enhanced sentiment analysis through data mining
M. V. Jagannatha Reddy, Jalari Somasekar, Kaushalya Thopate, Sanjeevkumar Angadi · 2023
Sentiment analysis is a subset of data mining that is used to locate, collect, and examine people’s opinions. It makes it possible for data mining tools to comprehend peoples’ feelings and ideas more fully. Natural language processing is one of the most used and established methods used for sentiment analysis tasks. This technique is mainly based on rules, principles, and algorithms which aid in understanding the text making it easier to segment and extract meaningful data. However, this technique is becoming obsolete due to the sheer volume and complexity of data present these days.