Application of Fog Computing in the Retail Industry for Transition to Retail 4.0
Sreekumar Sreekumar, Swati Das, Rema Gopalan, Bikash Ranjan Debata · Advances in computational intelligence and robotics book series · 2023
Retail industry plays an important role in global economic scenario and contributes around 27 percent of world economy. The use of information technology enhances customer self-awareness, and it is a proven fact that consumers who enjoy their shopping experience end up buying more and more things. Retail is one of the sectors that has seen significant change since the introduction of Industry 4.0 technologies like cloud computing, IoT, fog computing, artificial intelligence, etc. This change can be seen in supermarkets like Amazon Go store, Alibaba Hema store, IKEA, and many more. The study focuses on various technological advancement including application of fog computing for giving the Indian retail industry a competitive advantage. The study also observes that store organizations that emphasize store design and adoption of technological innovations to simplify the purchasing process have been very successful in creating loyal customers for their stores.