Analysis of Factors Influencing the Effectiveness of Online Video Communication in the Era of Big Data -- an empirical study based on bilibili
Xinyu Ma · 2023
With the continuous development of Internet technology and the online video indus-try has risen rapidly, and watching online videos has gradually become a part of peo-ple's daily life. To improve the viewing experience of users, it is necessary to under-stand which factors can attract users to watch