Product Recommendation System using Deep Learning based Recurrent Neural Network

S. Anita Shanthi, K. Nirmaladevi, N. Mathiarasi, As. Krithika Tharani, A. Monisha, R. Kuppuchamy, N V Krishnamoorthy · 2023

Today’s marketing strategies place a high priority on comprehending customer sentiments. It will not only give businesses a better understanding of how their clients view their goods and/or services, but it will also give them suggestions on how to enhance their offerings. We make an effort to comprehend the relationship between various factors in customer reviews on an online store for women’s clothing. The proposed system also classifies each review, according to, whether it recommends the product in question or not, and whether it has a positive, negative, or neutral sentiment. With the exception of review titles and review texts, we used univariate and multivariate analyses on datasets features to accomplish these goals. Additionally, we have implemented a bidirectional recurrent neural network (RNN) with a long-short term memory unit (LSTM) for sentiment and recommendation.

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