Review of Artificial Neural Networks and Structural Equation Modeling Marketing and Consumer Research Applications.

Ruslan Anwar, Muhammad Hilal Sudarbi · Structural Equation Modeling A Multidisciplinary Journal · 2023

The book “Artificial Neural Networks and Structural Equation Modeling: Marketing and Consumer Research Applications” by Alhamzah Alnoor, Khaw Khai Wah, and Azizul Hassan explores the use of an arti...

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