Analysis of the Development Trend of E-Commerce Based on Network Intelligence Technology: The Case of Jing Dong (JD)

Yunlin Chen · Atlantis Highlights in Computer Sciences/Atlantis highlights in computer sciences · 2022

With the continuous development of e-commerce, how to develop ecommerce in the future is the direction for enterprises to consider.This paper takes Jingdong (JD) e-commerce company as an example, and analyzes the development trend of this e-commerce company based on network intelligence technology: analyzes the current situation of JD.com, collects JD's annual balance sheet and profit and loss statement through network intelligence technology, and calculates its relevant financial ratios.Comparative analysis of financial ratios enables us to intuitively understand the economic status of assets, liabilities and shareholders' equity, and use computer technology to conduct Excel modeling analysis to visually view the company's financial trends, providing information for external investors, suppliers, Distributors and other stakeholders provide intuitive data analysis.

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