Comparative Analysis of Popular Electronic Wallets in Indonesia in Daily Life Selection

Taufiq Maulana Firdaus, Muharman Lubis · 2022

The age of digital transformation has profound effects on businesses' operations and consumer behavior. Payment through an electronic wallet, which is one of the solutions to digitize consumer payables and corporate receivables, is increasingly popular globally. An electronic wallet (E-Wallet) is an electronic service that stores payment data such as cards and electronic payments (e-money), which can also be used as a means of payment. In Indonesia, it gives a big impact on the consumers’ daily life because of ease of use by the so-called cashless payment method. Many E-Wallet applications in Indonesia offer many advantages, easy to use and guaranteed network security, and the availability of payment methods at various outlets. In this article, there are three alternative E-Wallets taken as objects of search, namely Dana, OVO, and DOKU. These three e-wallets will be analyzed using a quantitative research method approach, which is systematic scientific research on the parts and phenomena and their relationships. The types of data used in this study are primary and secondary data. The primary data consists of numbers of a survey that has been carried out by other research by using 1500 respondents, and the secondary data is carried out by using literature research. The results of this study can help to provide a better understanding of the profiles and characteristics of the e-wallet users in Indonesia, which can be used as to improve the quality of service they provide to their customers.

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