Social Network Analytic Methods as Part of Big Data Technology for the Process of Monitoring Public Information in Indonesia
Ahmad Budi Setiawan, Amri Dunan, Karman Karman, Bambang Mudjiyanto · Advances in finance, accounting, and economics book series · 2022
The use of technology has changed the way they communicate and disseminate information. By utilising the internet, information circulating can be faster and almost unlimited by time and space. This medium makes the information circulating every day very much, ranging from information about politics, economics, technology, science, food, and others. The concept of social network analytics (SNA) as the concept of big data technology is very suitable to be applied, where SNA can manage vast and diverse data and process it into the desired information in a swift time. In addition to online and print media, social networking media is also a concern to be monitored. Because social media is extensive, it makes it an area that must be considered, especially to see public opinion. This study discusses the use of the SNA concept in monitoring public communication policies. The results of this study are a recommendation regarding the use of the SNA concept in managing public issues to support government policy.