Creation of Fake Identities on Social Media: An Analysis of Facebook
Sohail Taj, Babar Hussain Shah · Global Digital & Print Media Review · 2022
Facebook is one of the most popular social networking sites, but some call it a "fake book" (Mülle and Schulz, 2019). Hence to explore the phenomenon of fake identities, the study examined how Facebook users construct their identities and how much profile information is phony. The study used a survey methodology, and 647 university students (252 male and 351 female) participated. Facebook has 14 fields of profile data against which respondents have answered on the Likert scale whether they disclose their accurate information. The study found that both male (mean score 1.9)and female (mean score 2.3) Facebook users create fake identities, but women create more fake identities than men.