Fast-Paced Technology Evolution Faced by Operators With the Needs Emerging From Work Model Changes and General Information Access for Customers

Carlos Eduardo Felipe de Freitas Silva, JOANA D ARC MARCELINO DE SOUSA, Nuno Cid Ponte, Nuno Martins, Nuno Miguel Felizardo, João Miguel Ferreira · Advances in business strategy and competitive advantage book series · 2022

This chapter presents insights about how NOS Inovação has reshaped their teams to get a more horizontal and holistic overview about their services (from development to operations) and how this change has positively impacted the development of new services targeting internet personalisation. Furthermore, this chapter also describes the NOS vision about Industry 5.0, where digital transition is a key enabler and presents a critical role in the future.

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