Enhancing E-Commerce Applications with Machine Learning Recommendation Systems
Rafey Ahmed Farooqi, Surabhi Kesarwani, Mohd Shakeeb, Nitin Sharma, Ishita Bhatnagar · International Journal of Scientific Research in Science Engineering and Technology · 2022
In today’s times everything has moved to a digital platform. Even commerce has moved to a digital mode with people now preferring to buy things online rather than going to a physical store. Recommendation Systems are used in such platforms to help users. Recommendation System is one of the most popular application of Machine Learning with various techniques and algorithms to implement it. We have researched these algorithms and have presented an analysis by taking various factors into consideration.