CREATER: CTR-driven Advertising Text Generation with Controlled Pre-Training and Contrastive Fine-Tuning
Penghui Wei, Xuanhua Yang, Shaoguo Liu, Liang Wang, Bo Zheng · 2022
Penghui Wei, Xuanhua Yang, ShaoGuo Liu, Liang Wang, Bo Zheng. Proceedings of the 2022 Conference of the North American Chapter of the Association for Computational Linguistics: Human Language Technologies: Industry Track. 2022.