THE ECONOMICS OF FEE-BASED IPHONE APPLICATIONS VERSUS FREE APPLICATIONS: TO CHARGE OR NOT TO CHARGE
Issues in Information Systems · 2010
iPhone applications are a lucrative business for developers if an application gets noticed.This article explores the economic factors that should be considered when determining whether or not to charge for an iPhone application.A sample texting application is used to provide an example of what organizations can do to stay competitive and maximize profits.