Banking Online
Francisco V. Cipolla-Ficarra, Jaqueline Alma · IGI Global eBooks · 2014
The authors present the first results of a communicability evaluation of a set of online banking systems aimed at the new credibility of those institutions. They evaluate the strategies of interactive design, focusing on the presentation of the information on the interface. Finally, the first group of human factors is established which has affected negatively the veracity of banking information in Southern Europe in the last five years.