Machine Learning Based Predictive Analytics on Social Media Data for Assorted Applications

M. S. B. Phridviraj, Sreenivas Pratapagiri, Sujatha Madugula, Siripuri Kiran, V. Chandra Shekhar Rao, Venkatramulu Venkatramulu · 2022 International Conference on Electronics and Renewable Systems (ICEARS) · 2022

With 140-character messages, Twitter advertises itself as a "real-time information network," connecting people from all over the world. It's free to use, and all you need is a computer and an Internet connection (or a phone with SMS capability). Twitter became popular. Twitter began as a way to let people know what one was up to. Celebrities like Ashton Kutcher helped bring attention to the fact that it might be used in this way. Afterwards, politicians used to Twitter to express their ideas and make demands for change. Businesses quickly followed suit with product debuts, coupons, and other Twitter-specific promotions, as well as the merging of their messaging with those on other social media platforms. It's also been used to backchannel during meetings and to publish job announcements. Today, businesses keep a close eye on it for public relations and customer service objectives. For all intents and purposes, Twitter is a dynamic and evolving communication medium.

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