Analysis on Bot—A New Type of Community in the Chinese Internet Environment
Yilin Liu · Advances in Social Science, Education and Humanities Research/Advances in social science, education and humanities research · 2022
The Chinese Internet differs from the Internet environment of other languages in that it has a communication behavior that is related to social bot but fundamentally different.It is a carefully categorized, original community where the manager sits behind an avatar and posts information to followers on a regular and quantitative basis with subjective tendencies.In this paper, a social platform in the Chinese Internet environment, the Bot on Sina Weibo, is used as an example as well as the street graffiti bot.Besides, this new type of community is analyzed through data analysis.At the same time, the reasons for the rise and fall of this new community were analyzed based on the two unique operational ideas.From the results, it was concluded that Street Graffiti Bot did not meet the operational expectations based on the two operational approaches.This suggests that if this new type of community is to be sustainable, other operational approaches and elements such as attracting traffic and interacting with Very Important Person are needed.