Social Recommendation Combining Implicit Information and Rating Bias
Weizhi Ying, Qìng Yu, Zuohua Wang · 2021
In recent years, more and more recommendation algorithm considers social information. However, in the existing social recommendation algorithm focused on the rating prediction task, the user's rating bias and the item's rating bias are often not considered. Besides, the existing social recommendation algorithms usually fail to deal with the sparse problem of social information. Concerning the problem of ignores rating bias and social information sparsity in the social recommendation, this paper proposes a novel recommendation model that combines implicit information and rating bias based on the traditional matrix factorization model. The social information used includes explicit social information and implicit social information generated by collaborative user network embedding methods. Experimental results on two real public datasets show that compared with other recommendation models, the proposed model reduces 1.13% to 10.09% and 3.14% to 8.38% respectively in the Root Mean Square Error (RMSE) and the Mean Absolute Error (MAE). It shows that our proposed recommendation algorithm has a better recommendation effect.