Applicability of Design System to White-Label Service Development

Chandni Sharma · Aaltodoc (Aalto University) · 2020

Design Systems are now widely recognized in industrial world as a system for designing digital products. Design systems have evolved in the intersection between art, technology and industry. They became quite trendy from the year 2016. Organizations have paved their pace of creation and innovation by creating their own design systems for designing and developing every small design their product consists of. The main objective of the thesis is to evaluate the applicability of design system in developing white-label services. The aim of the work also explored the opportunity to bring the novel concept of design system to a researchable topic. There is a need to bring a common standard for defining the structure of design system. The empirical work laying foundation for a set of guidelines and practices will eventually take the Design system to such level that it will facilitate work for White-Label services as well. The findings have reflected that defining the structure of design system and providing setup to create one has not solved the issues of designers and developers struggling with inconsistencies in user interfaces and communication gap between design and development environment. To understand this problem deeper and to bring solution, this thesis proposes a conceptual UX Framework from which practitioners can advance their organization's work and future practices. This framework facilitates to bring user experience and design more closer to development process resulting in development of usable, useful and enjoyable products and services.

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