Where are you taking me?Understanding Abusive Traffic Distribution Systems
Janos Szurdi, Meng Luo, Brian Kondracki, Nick Nikiforakis, Nicolas Christin · 2021
Illicit website owners frequently rely on traffic distribution systems (TDSs) operated by less-than-scrupulous advertising networks to acquire user traffic. While researchers have described a number of case studies on various TDSs or the businesses they serve, we still lack an understanding of how users are differentiated in these ecosystems, how different illicit activities frequently leverage the same advertisement networks and, subsequently, the same malicious advertisers. We design ODIN (Observatory of Dynamic Illicit ad Networks), the first system to study cloaking, user differentiation and business integration at the same time in four different types of traffic sources: typosquatting, copyright-infringing movie streaming, ad-based URL shortening, and illicit online pharmacy websites.