Product Recommendation System
Jianfeng Hu, Bo Zhang · 2012
In this paper, we are going to study about recommendation systems. Recommendation systems are typically used by companies, especially e-commerce companies like Amazon.com, to help users discover items they might not have found by themselves and promote sales to potential customers. A good recommendation system can provide customers with the most relevant products. This is a highly-targeted approach which can generate high conversion rate and make it very effective and smooth to do advertisements. So the problem we are trying to study here is that, how to build effective recommendation systems that can predict products that customers like the most and have the most potential to buy.