Location-based Support for Commerce using Multiagent Negotiation
Ramón Brena, Luis M Fernández, Jesús Héctor Domínguez, José Luis López Aguirre · Research in Computing Science · 2005
Location-aware information systems is one of the most rapidly developing areas in IT. Location technologies, like GPS and cell-triangulation, offer to mobile devices possibilities for accessing information depending on its physical current location, giving the opportunity for new locationaware information services. In this paper we propose a method and a multiagent architecture for supporting impulse commerce (clients buy as they physically move through stores) by providing a negotiation brokering service. Mobile devices would act as personalized shopping guides for buyers, and merchants could ”push” offers to clients, according to their actual in-stock merchandise and their sales policies. A basic working prototype illustrating our proposal is reported