Experimentation for Business-to-Business Mission-Critical Systems

David Issa Mattos, Anas Dakkak, Jan Bosch, Helena Holmström Olsson · 2020

Continuous experimentation (CE) refers to a group of practices used by software companies to rapidly assess the usage, value and performance of deployed software using data collected from customers and the deployed system. Despite its increasing popularity in the development of web-facing applications, CE has not been discussed in the development process of business-to-business (B2B) mission-critical systems.

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