Translational Personas and Hospital Library Services
Sara Gonzales, Lisa Lea O'Keefe, Karen E Gutzman, Guillaume Viger, Annie Wescott, Bailey Farrow, Allison P. Heath, Meen Chul Kim, Deanne M. Taylor, Robin Champieux, Po‐Yin Yen, Kristi Holmes · Journal of Hospital Librarianship · 2020
. In recent years academic health center and hospital librarians have risen to these challenges by examining their service models, and beyond that, examining their patron base and users' needs. To meet the needs of employees, patients, and those who assist patients, hospital librarians can employ the CTS Personas, a project of the Clinical and Translational Science Awards (CTSA) Program National Center for Data to Health. The Persona profiles, which outline the motivations, goals, pain points, wants, and needs of twelve employees and two patients in translational science, provide vital information and insights that can inform everything from designing software tools and educational services, to advertising these services, to designing impactful and collaborative library spaces.