Evaluation of Ideas in the Crowdsourcing process for product innovation

Joade Cortez Gomes, Técia de Lima Silva, Laíssa Nogueira Rêgo, Paula de Oliveira Ferreira, Mario Orestes Aguirre González · 2020

The purpose of this article is to propose criteria, methods and factors to evaluate ideas generated from a crowdsourcing approach. To this end, a systematic bibliographic review and a case study was carried out at the Office of Ideas, an institution created within the Federal University of Rio Grande do Norte. This Institution aims to carry out projects to improve and innovate products and services for the university community, and acts essentially in the processes of capturing, evaluating and implementating projects in the organization.

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