Multi-behavior Recommendation with Graph Convolutional Networks
Bowen Jin, Chen Gao, Xiangnan He, Depeng Jin, Yong Li · 2020
Traditional recommendation models that usually utilize only one type of user-item interaction are faced with serious data sparsity or cold start issues. Multi-behavior recommendation taking use of multiple types of user-item interactions, such as clicks and favorites, can serve as an effective solution. Early efforts towards multi-behavior recommendation fail to capture behaviors' different influence strength on target behavior. They also ignore behaviors' semantics which is implied in multi-behavior data. Both of these two limitations make the data not fully exploited for improving the recommendation performance on the target behavior.