Role of Machine Translation in internationalizing and localizing web based product
Tabitha Durai, Gabriele Stella · Journal of Emerging Technologies and Innovative Research · 2019
Translation of a web site is one of the most effective methods to secure the reputation in the international markets. According to statistics more than 50% of the Internet users either live outside the English-speaking countries or do not speak English at all. The scientific research in the sphere of information technologies also reveals that there is a greater chance to make a purchase if the site address of potential clients is in their mother tongue. Web site translation gives the opportunity to attract not only English-speaking customers, but also all those who speak other native languages. Translation of web site is a complex operation which requires skills, experience and professional knowledge in many areas. We propose a system which includes two main tasks -a professional and grammatically correct translation of the website content, and an adaptation of the web site navigation, graphics, optimization and other components. Generally the translation process is carried out in two steps. First the translator mechanism needs to detect possible modifications and flaws in the original text and understand the meaning that is to be conveyed. In second step the translator mechanism will unwind the syntactic structure of the original text and then formulate the corresponding message in the target language, thus giving the original text added value in terms of both wording and impact. In these ongoing efforts we intend to have a translation system which will provide more accurate translation than currently available tools such as google translate. We will also develop a web application which will be automatically internationalized or localized according to the user’s locale.