Analysis of Tourism Attractiveness of Forest Culture Event Using Traditional IPA and Revised IPA

Seung‐Hun Lee, Hye-ji Oh, Joon-Ho Bae · Journal of Tourism and Leisure Research · 2019

Recently, forest tourism, which is increasing in demand, is expanding not only by recreation but also by various experience activities such as events. The purpose of this study was to explore the importance and performance of detailed tourism attractiveness elements of forest cultural events that can induce tourists

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