SmartTech: An Email Analytics Application

Prachi Jain, Praveen Kumar, Seema Rawat · 2018

In the time of social media, email and SMS marketing might sound old school but these two are the most credible and profitable tool from digital marketing. Promoting a business by sending emails and newsletters is what we call email marketing. Similarly SMS marketing is sending SMS for promoting business. In addition to earning income, email is highly valued for its ability to quickly, and measure results in improving and personalizing customers. More advantages are the ease of use and the fact that emails are on the list of the most common forms of communication used by almost everyone. Many marketing trends come and go, but email and SMS still exist. Three times as many e-mail accounts, such as Facebook and Twitter accounts. Many leading brands among the most successful companies around the world believe that email is a channel for expanding your business, and SMS offers excellent support. Email and SMS marketing are the most effective ways to attract, participate, and interact with participants to increase sales and profits.

Read the paper · More papers on PaperTik