An evaluation of the CashHunters.com Web site
Steven W. Gee · Carolina Digital Repository (University of North Carolina at Chapel Hill) · 2019
This study of the CashHunters.com Web site involved assessing the clarity of the site contents and presentation of background information. Utilizing an automated testing session approach, which consisted of a series of on-line forms, interaction data from a geographically diverse sample population was compiled electronically. Results derived from automatically tabulated data showed important site contents were not presented effectively and clearly for its targeted audience. Applying these results, while also considering participant comments, suggestions for improving delivery of site contents were formulated. Future study options using the automated session approach were also discussed.