Real Estate using AR, VR, DR, Geo-referencing and other mobile applications
Teresa Florentino · Aristotle University of Thessaloniki · 2019
Purpose - The use of Mobile Applications, Geo-referencing, Augmented Reality (AR) or Virtual Reality (VR) brings knowledge and understanding of how we possible deal with Real Estate (RE) nowadays. Clients want fast access to information, real details, and sometimes a sample of a tour. Design/methodology/approach – In this paper, first it is analysed in some interviews with owners of small and medium enterprises in RA. Then it is presented some pieces of evidence on the use of those technologies and applications. Finally, we point out some conclusions, some limitations and recommendations for future studies. Findings – The AR and VR technologies and new applications for personal computers (PCs) or mobile engines are rising sharply in the area of medicine. We also see some advances in architecture and the exhibition of properties, in particular in views of interiors, guide visits to apartments, or houses. These issues can easily be into the RE. Practical implications – Including Mobile Applications, Geo-referencing, AR or VR in RE business we can expect a better understanding of what consumers want, accurate details or proximity with a real word in a near future. Originality/value – We have few investigations both in RE and very new Technologies and Mobile Applications, mainly looking towards clients. Few articles are referring to those applications in RE and considering Portugal studies are rare. This kind of research should be more frequent and compared, as possible, with other countries and other situations.