Search Engine Optimization (SEO) using HTML Meta-Tags
Birajkumar V. Patel, Raina D. Gaharwar · Zenodo (CERN European Organization for Nuclear Research) · 2018
Search Engines are information providers; they are also referred as crawlers. Getting relevant and proper ranked results is always major concern. There are different strategies for listings, either organic or PPC (Pay per Click). Nowadays people specify HTML meta tags to influence listings. It is but obvious most relevant results appear on first page of search results. So, how to get that place? Because, listings appear on first page always get more hits.