Efficient Approach for Social Recommendations Using Graphs on Neo4j

Asham Virk, Rinkle Rani · 2018 International Conference on Inventive Research in Computing Applications (ICIRCA) · 2018

Social networks are developing in number and size, with a huge number of client accounts and enormous amount of data. Recommendation Systems check the client's inclinations for proposing components to purchase or browse. They have turned out to be an essential applications in internet business and access to data that gives proposals that successfully diminish extensive data to the things that best address user's issues and inclinations. Still sometimes we face a cold start problem and we do not get accurate recommendations. We have proposed an extra favourable position of these systems which is clients can encode more data about their relations than essentially say who they trust. Along with trust we have also proposed a transitivity in social networks through which we can get more accurate recommendations. We have achieved sufficient results which prove this approach of transitivity between nodes is helpful for better recommendations.

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