Research on the Relationship between Economic Management and Marketing of Electric Power Enterprises
Bo Peng · IOP Conference Series Materials Science and Engineering · 2018
The development of the times and the economy puts high demands on the development of various industries. Of course, power companies are no exception. For power companies, what they need to do is to balance the relationship between economic management and marketing, so that power companies can achieve their long-term development goals of maximizing their own benefits under the current economic development trend. This article firstly conducted a detailed and careful study on the relationship between economic management and marketing of power companies. Secondly, it carried out detailed and careful research on the problems existing in the marketing management of power companies, and finally proposed four point strategies to solve existing problems in the marketing management of power companies.